Runner-Up, Best Overall: BigCommerce
Built originally as an online shopping cart by two developers in 2009, BigCommerce now boasts over 1,000 employees and serves over 150 countries. We chose it as the runner-up because it is comparable to Shopify with a focus on larger businesses and more robust SEO capabilities.
One place where BigCommerce differs from Shopify is in payment processing. Unlike Shopify, which charges 0.5% to 2% per transaction for using third-party payment processors, BigCommerce lets users choose from over 65 processors, including PayPal, Square, and Stripe, without extra fees. This is great for businesses that want to stick with their established merchant accounts.
Like Shopify, BigCommerce makes it easy to build beautiful ecommerce sites and sell on social media platforms like Facebook and Instagram and marketplaces like eBay and Amazon. It also offers an equally impressive marketplace of apps for shipping, marketing, accounting, customer relationship management (CRM), and more.
Where BigCommerce pulls away from Shopify is with SEO and analytics. BigCommerce’s SEO increases page load times for better customer experiences and also lets users customize page titles, metadata, and product URLs to improve the chances of products showing up in Google search results. Many of these advanced SEO features are only available from Shopify as add-ons.
BigCommerce provides advanced reporting and analytics with every plan, unlike Shopify, which only offers this on its more expensive plans. In addition to getting real-time data on orders, customers, and conversions, users can also drill down and create custom reports on revenue, customer habits, order details, and more.
- $29.95 per month
- Up to $50,000 online sales per year
- Branded online store
- BigCommerce mobile app
- Integrated social and marketplace selling
- Professional reporting tools
- Real-time shipping quotes
- And much more
- $79.95 per month
- Up to $180,000 online sales per year
- All Standard Plan features
- Abandoned cart saver
- Customer groups and segmentation
- And more
- $299.95 per month
- Up to $400,000 online sales per year*
- All Plus Plan features
- Google customer reviews
- Custom product filtering
- And more
* +$150/month for each additional $200,000 in online sales.
- Custom pricing
- Custom sales limits
- All pro Plan features
- Price lists
- And more
All BigCommerce plans come with a 15-day free trial and 24/7 live agent support.